
Direct-booking website for two holiday apartments in Sonthofen, Allgäu
2026
Problem
The old website didn't reflect the quality of the apartments and offered no real path to booking direct: availability and price could only be settled by asking, and every inquiry meant back-and-forth messages. Guests came through Airbnb, and with them the commission, the guest relationship and the brand presentation went to the platform.
Solution
A bilingual (DE/EN) website with a calm, light layout in alpine greens. On the booking page, a calendar shows availability, synced hourly from the Airbnb calendars. A price calculator breaks the stay down in full: seasonal rates tied to school holidays, minimum stay, promotional and long-stay discounts, service fee and tourist tax. The inquiry is stored and reaches the hosts as a structured email with the complete price table. Around that: region pages with an interactive map, genuine guest reviews, arrival info and an FAQ, a double-opt-in newsletter, redirects from the old addresses, and monitoring that raises an alert when an inquiry wasn't delivered.
Outcome
Live at dasalpiente.com since July 2026. Guests see availability and the final price before they ask, and every inquiry arrives with dates, guest count and a price breakdown. Confirmation stays personal, with the hosts.
Now live: see it at Das Alpiente.






Tech Stack
The story behind
Für Das Alpiente
Your holiday home in the Allgäu. Mountain views, peace and pure nature.
Anyone looking for a holiday apartment in the Allgäu usually ends up on Airbnb. There, the platform owns the guest relationship and the brand presentation, and every booking costs a commission. A guest who wants to book direct needs two answers first: is the apartment free, and what will the stay cost?
The Das Alpiente website answers both before the first message is written. It presents your apartments and the region in German and English, syncs availability with Airbnb every hour and calculates the full price. The inquiry comes straight to you, with no platform in between.
The first impression shows the house as it is: warm wood, mountain views, calm. Current offers sit right below, and the date search takes guests with their travel dates straight to booking.
The first impression shows the house as it is: warm wood, mountain views, calm. Current offers sit right below, and the date search takes guests with their travel dates straight to booking.
Franz, Resi and the whole house at a glance, with size, guest count and starting price. Couples, families and groups see right away which option suits them.
Franz, Resi and the whole house at a glance, with size, guest count and starting price. Couples, families and groups see right away which option suits them.
Each apartment has its own page with a photo gallery, amenities, house rules, reviews and location. Next to it, a booking panel takes the travel dates and guest count straight to the inquiry.
Each apartment has its own page with a photo gallery, amenities, house rules, reviews and location. Next to it, a booking panel takes the travel dates and guest count straight to the inquiry.
The calendar shows what's free and syncs with your Airbnb calendars every hour. The price calculator breaks everything down: seasonal rate, discounts, service fee, tourist tax. The non-binding inquiry reaches you as a clear email with the complete price table. Confirmation stays with you.
The calendar shows what's free and syncs with your Airbnb calendars every hour. The price calculator breaks everything down: seasonal rate, discounts, service fee, tourist tax. The non-binding inquiry reaches you as a clear email with the complete price table. Confirmation stays with you.
Genuine reviews from your Airbnb listings, filterable by apartment. Guests who book direct can see that others loved staying here, and book with confidence.
Genuine reviews from your Airbnb listings, filterable by apartment. Guests who book direct can see that others loved staying here, and book with confidence.
The hosts introduce themselves. A listing becomes two hosts with a face, and that is exactly what sets a direct inquiry apart from a booking on a platform.
The hosts introduce themselves. A listing becomes two hosts with a face, and that is exactly what sets a direct inquiry apart from a booking on a platform.
An interactive map shows excursion spots around Sonthofen, filterable by summer and winter. Separate pages for activities and day trips get guests looking forward to the holiday before they arrive.
An interactive map shows excursion spots around Sonthofen, filterable by summer and winter. Separate pages for activities and day trips get guests looking forward to the holiday before they arrive.
Address, map, on-site parking and arrival by bus and train on one page. Guests arrive relaxed, and the question of how to get there no longer needs answering in every message.
Address, map, on-site parking and arrival by bus and train on one page. Guests arrive relaxed, and the question of how to get there no longer needs answering in every message.
Your website is more than a digital business card. It's your shop window, price calculator and inbox for direct inquiries in one. The relationship with your guests stays with you, and the anticipation starts with the first click.
Let's look at what comes next, together.